HashtagHigherEd US

Thu, 1 June, 2023 9:15am - 5:20pm

HashtaghHigherEd US is a dedicated forum for higher education marketing and communications professionals to come together and share best practices in communication, marketing and branding strategies in a crowded and dynamic landscape. This two-day conference will take place on June 1 and 2.

Day one is titled communicate with the next generation and will deliver advice and best practices on adapting your communication style for the next generation. Featuring the brands that Gen Z connects with the most, discover how to build a brand that attracts new students to your university and position yourself as a disruptor when it matters the most.

Stand out with your brand proposition
Asset-based communication strategies
Compelling messaging around sustainability and social issues
Student-generated content
Preparing for Generation Alpha

Where

Media and Public Affairs Building 805 21st Street, NW Washington DC 20052

Admission

Open to everyone.